So, what really got us started?
Not the need to be unique. No, there’s already too many out there claiming to be unique in their ways. But, very few who start with the promise to offer good content and design. Something that’s brand relevant, while touching new levels of creativity for all clients we work with – that’s what got us started.
Why the name WyteFyre?
It just rang.
And stuck!
We almost couldn’t think of any other though there were many options – the creative kind that we are. The idea of it having a great ring to it, the fact that it stood out – and that it meant something! Oh yes. We’ll come to that in just a bit.
The Pure White Flame
White fire is apparently an elusive fire colour to achieve. Rare in nature, because fire tends to take the colour of the fuel that’s burnt. WyteFyre is a tribute to that innate fuel that keeps us thriving. The fuel, being our soul – pure and white. Our passion, the fire.
Hebrew References
Incidentally, and interestingly enough, ‘White Fire’ by itself is not the reference to fire itself, but apparently deals with words. Yes! According to some sources online and some research, ‘White Fire’ is referred to in a Hebrew text named the Torah. What’s stated here is that, the words/letters in the book, which are in black are the ‘Black Fire’ and the white space around it is the ‘White Fire’. The beauty of this representation is that, ‘White Fire’ is truly the interpretation of the text you read. Very much like what we’re trying to do.
As WyteFyre builds brands, and crafts communications, we aim at leaving an impression. Ones that are formed as you read and visualize the work we do.
Where We’re Headed
Many entrepreneurs today have stories to tell. They even have their passion, their fire! But not everyone is expected to do everything in order to be successful. Considering the dynamism of the world, and the need to have a clear, crisp way of telling stories, WyteFyre is here to help entrepreneurs and established businesses in their communication goals.
Are you ready to begin making a mark for yourself? Perhaps we should talk. Drop us a note!